{"id":194,"date":"2022-08-16T10:29:22","date_gmt":"2022-08-16T10:29:22","guid":{"rendered":"https:\/\/www.rebuildbabel.com\/blog\/?p=194"},"modified":"2022-12-27T09:23:09","modified_gmt":"2022-12-27T09:23:09","slug":"broaden-your-online-audience-with-youtube-translation","status":"publish","type":"post","link":"https:\/\/www.rebuildbabel.com\/blog\/broaden-your-online-audience-with-youtube-translation\/","title":{"rendered":"Broaden Your Online Audience With YouTube Translation"},"content":{"rendered":"

With the growing popularity of apps like YouTube, Instagram, and Tik Tok, video media has become an important way to connect with your audience. Whether you\u2019re marketing your new product, building your brand, educating your audience, or just providing entertainment, videos offer an unrivaled way to make your brand stand out. But, according to a 2020 Statista report<\/a>, only around a quarter of all internet users speak English. That means you could be significantly limiting the reach of your online video content if it\u2019s monolingual!<\/p>\n

Fortunately, Babel Translation\u2019s team<\/a> of engineers and experts provide YouTube video translation as one of our multimedia services. Read on to see what\u2019s involved in online video translation and how this service can boost the performance of your web content.<\/p>\n

\"Online<\/p>\n

Common Video Localization Services<\/strong>
\nThere are many different ways to localize your video into other languages. Which method you choose depends on the content and your goals. Here are the most common services and their use cases.
\n\u2022 Foreign language subtitling:<\/strong> Subtitling puts a translation of the spoken text at the bottom of the screen \u2014 you simply transcribe the original audio (or use your existing English subtitles) and translate it into the target language. YouTube video subtitling is commonly used for interviews, films, or documentaries.
\n\u2022 Foreign language<\/strong><\/a> voiceover: Voiceover lets you change the language of the audio. If the speaker appears on screen, you might use dubbing (where the translation is lip-synced) or UN voiceover (where the original language can still be heard beneath the translated voiceover). In videos where a narrator speaks off-screen, you can simply translate the script and have a new voice actor read the part in sync with the video.
\n\u2022 On-screen content translation:<\/strong> This involves the replacement of text that appears in the video, such as slides in a slideshow, labels on a diagram, or boxes that identify the name of a speaker. This method may be used in combination with subtitling or voiceover.<\/p>\n

The Benefits of Video Localization<\/strong>
\nSpeaking the language of your target market helps you reach new customers. Here are some of the benefits of providing YouTube video translation and other kinds of localization.
\n\u2022 You can reach non-native English speakers. Going the extra mile to connect with your viewers makes your content more relevant and accessible.
\n\u2022 Providing translated content will help your search rankings. Use in-language keywords and descriptions to benefit SEO.
\n\u2022 You can open up new markets where English is a less common language. This is useful if you want to expand your reach into new countries or regions.
\n\u2022 Offering a single video in multiple languages, using YouTube voiceover or translation, makes it more shareable and easier for international viewers to engage with. It also shows them that you care about reaching them!<\/p>\n

Translated videos are also scalable and can offer a great ROI. For example, creating a product demonstration video in both English and Chinese won\u2019t cost twice as much as creating it in English only \u2014 but it could double your video\u2019s reach. You can often use the same video footage and simply translate the script and record new voiceover (or add subtitles) for additional languages.<\/p>\n

How the Video Localization Process Works<\/strong>
\nIf you put a lot of time and effort \u2014 not to mention money \u2014 into making your videos, you want to end up with a polished final product. That\u2019s why it\u2019s important to work with video translation<\/a> professionals when it comes time to create multilingual versions.<\/p>\n

Babel Translation works with a network of professional video translation linguists<\/a> in over 100 languages, allowing you to build your YouTube following in Bolivia, Belgium, Brazil, or Bangladesh \u2014 wherever you want!<\/p>\n

Here\u2019s how it works:<\/strong>
\n\u2022 You send us the native video files (for example, from iMovie or Adobe Premiere) and tell us which service you need.
\n\u2022 We prepare the voiceover script, on-screen text, or subtitle track for translation and send it to one of our professional linguists.
\n\u2022 For foreign language voiceover, we send the script to a voice actor to record the audio.
\n\u2022 We insert the translations or new audio into your video files to create a localized version.
\n\u2022 You can use the translated version just like your original version \u2014 upload it to YouTube, feature it on your website, or share it with your clients.<\/p>\n

Ready to get started? Contact our team for a quote and we\u2019ll be happy to answer any of your questions!<\/p>\n","protected":false},"excerpt":{"rendered":"

With the growing popularity of apps like YouTube, Instagram, and Tik Tok, video media has become an important way to connect with your audience. Whether you\u2019re marketing your new product, building your brand, educating your audience, or just providing entertainment, videos offer an unrivaled way to make your brand stand out. But, according to a […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","_coblocks_attr":"","_coblocks_dimensions":"","_coblocks_responsive_height":"","_coblocks_accordion_ie_support":""},"categories":[5],"tags":[7,8,6],"_links":{"self":[{"href":"https:\/\/www.rebuildbabel.com\/blog\/wp-json\/wp\/v2\/posts\/194"}],"collection":[{"href":"https:\/\/www.rebuildbabel.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.rebuildbabel.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.rebuildbabel.com\/blog\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.rebuildbabel.com\/blog\/wp-json\/wp\/v2\/comments?post=194"}],"version-history":[{"count":6,"href":"https:\/\/www.rebuildbabel.com\/blog\/wp-json\/wp\/v2\/posts\/194\/revisions"}],"predecessor-version":[{"id":205,"href":"https:\/\/www.rebuildbabel.com\/blog\/wp-json\/wp\/v2\/posts\/194\/revisions\/205"}],"wp:attachment":[{"href":"https:\/\/www.rebuildbabel.com\/blog\/wp-json\/wp\/v2\/media?parent=194"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.rebuildbabel.com\/blog\/wp-json\/wp\/v2\/categories?post=194"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.rebuildbabel.com\/blog\/wp-json\/wp\/v2\/tags?post=194"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}